Through demonstrations and interactive quizzes, economist Mike Brock shows that we don’t always behave as rationally as we might like to think. This introduction to behavioural economics will explore how difficult it can be to encourage humans to act in in ways that benefit the environment, but with the right mixture of nudges and incentives, economists just might have the answer to tackling climate change.
This workshop can be delivered online throughout the UK, or in person in the East Anglia region.
Curriculum links
KS4 Economics
- Understand how markets operate and the roles of consumers, producers or workers within markets
- Understand and apply their economic knowledge and skills, to investigate current and historical economic situations and issues in a range of national and global contexts
- Understand the concept of scarce resources and unlimited wants, weighing up costs and benefits of economic choices, including opportunity costs
- Introduce the notion of behavioural economics to complement standard economic theory
KS5 Economics
- Biases in decision making: rules of thumb, anchoring, availability and social norms
- The importance of altruism and perceptions of fairness
- Choice architecture and framing
- Nudges
- Default choices, restricted choice and mandated choice
Video: Workshop & Educational Summary
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